Standing out in a crowded job market

Job hunting isn’t always an easy road. It can be hard to be noticed if you’re an immigrant or a mum returning to work, if you’re looking for your first job, making a career change, or many other situations that make your search more of a challenge.

Fortunately, there are a few ways you can increase your chances of success. By learning how to stand out in a crowded market, you can build more meaningful relationships and get noticed.

Here are some tips.

1) Build great relationships with recruiters

You often have to impress a recruiter before you get noticed by a potential employer. Try to build positive relationships with recruiters so they put you forward for great jobs.

Recruiters are busy people and may take some time to get back to you. Don’t be afraid to follow up, but take care not to irritate them; be friendly and polite whether communicating via phone, email, or in person.

2) Apply for jobs that match your skills

When you’re keen to get noticed, it can be tempting to send out hundreds of CVs every month and apply for every job in your industry but this approach can overwhelm recruiters and be a waste of your and their time.

Instead, be selective. Apply for jobs where your skills and strengths can shine. You’re more likely to stand out if you’re a good fit for the role advertised.

3) Reflect and improve

Take a fresh look at your CV, cover letter, and LinkedIn profile. Make sure these documents have evolved with your job search and experience.

For more tips on improving your CV, check out my article ‘What does your CV say about you?’

4) Be specific about what you want

Figure out what type of job you want and tell everyone in your network: “I’m looking for X position with X type of company”. The more specific you are, the easier people will find it to help you (including recruiters).

5) Leverage your LinkedIn profile

Are you using your LinkedIn profile to your full advantage? Review your profile to ensure it gives just enough information to pique interest without being overwhelming.

You can also use LinkedIn to share blog posts and articles, interact with former colleagues, and grow your network.

Many employers post jobs on LinkedIn – just make sure you follow their instructions if you want to apply. Never comment with “check my profile” and leave it at that; it’s likely that the recruiter or employer is much too busy to check out individual profiles. It’s much better if you make contact in the way they’ve asked, or submit a tailored application.

For more advice for upping your LinkedIn game, check out my post “Does your LinkedIn profile reflect your awesomeness?”

6) Take care of your best asset: you!

It’s demoralising when you get rejected or don’t even hear back from employers. Persevere, but also take care of yourself. Remind yourself that you’re building resilience and that you’ve done hard things before and you can do them again. And when you’re feeling blue, check in with someone who will be your champion and keep you clear-headed and motivated.

7) Seek career advice

People come to me for career advice when a traditional job search isn’t working for them, when they don’t quite “fit”. My clients include new immigrants, mothers returning to work, people changing career direction, and graduates looking for their first role. They all say how tough it is to be rejected or ignored over and over again.

I’m inspired by how they keep trying, how they adapt and work at it, and how they don’t give up hope. And then there’s the moment when they tell me how they have an offer – that someone has finally seen their value and wants to hire them. It’s the best. Remember the Fresh Prince and how Carlton does the happy dance? That’s how I feel when one of my clients gets a nice role!

And finally, for your viewing pleasure, here’s Carlton doing the happy dance 🙂